Monthly Archives: February 2013

10 Tips for Effective Blogging

If you’ve just decided to start and you’re thinking about really effective blog­ging, good for you. You’ve just made a very smart decision. There are many good reasons to blog, both personal and professional; for my part I am a … Continue reading

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The Customer is always proud. (Mostly because you told them to be.)

Approaches to sales have evolved a great deal since the 1980s and 1990s. Smart customers today prize the delivery of real value over the yes sir, no sir model of the traditional servant-master relationship. Robust relationships that allow for honest … Continue reading

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