Performance Marketing Analyst
The Digital Design & Visualization Lead possesses a strong understanding of business intelligence development, with a focus on Power BI and Power Query. This person will work cross-functionally to support project life cycles, ad-hoc analysis, documentation, and future proofing the reporting experience.
RESPONSIBILITIES:
• Support business team in requirements gathering.
• Work with data integration team to define and load data sources from multiple data warehouse systems.
• Liaison between business team and IT to support projects.
• In-source and manipulate metadata in Power Query for optimal Power BI report performance.
• Build Power BI reports and dashboards based on requirements.
• Build out UAT scripts and run test sessions to support “ready to go” state for reporting.
• Ad-hoc reporting from Power BI and/or other reporting tools.
• Document projects and new learnings for cross-collaboration among Performance-Driven Marketing team.
QUALIFICATION:
• 2- 5 years of Power BI and Power Query experience
• 2-5 years of Querying SQL Server, Teradata, or Hadoop
• Minimum 2 years of Software development life cycle
• Microsoft Office with a focus on Excel and Power Point
• Understanding of website and digital media analytics and digital marketing concepts such as cookies (1st & 3rd party), pixel tags, privacy standards, SEO, social media, advertising attribution methods & models
• Ability to demonstrate business intelligence development skills.
• Ability to demonstrate database query skills.
• Strong understanding of waterfall and agile project management concepts.
• Automotive or comparable experience.
• Proactive in finding solutions to support Performance-Driven Marketing initiatives.
• Ability to deliver results in a fast-paced environment.
• Ability to manage multiple, complex projects and deadlines.
• Strategic and critical thinker.
• Strong presentation, people and documentation skills
We thank all applicants for their interest. However, only those qualified individuals who closely meet the qualifications of the position will be contacted. The details of the position are only a summary, other duties may be assigned as necessary.
Background Check and Drug Screen may be required.
Pay range is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location. Talascend also offers a variety of benefits including: health and disability insurance, 401(k), EAP, paid time off, and company-paid holidays. The specific programs and options available to an employee may vary depending on date of hire, plan requirements, schedule type, and client work site mandates.
Talascend is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.