Marketing Data Analyst
Talascend is currently seeking a Marketing Data Analyst for a long-term contract opportunity with our client in Englewood Cliffs, New Jersey.
Overview
The marketing analyst role involves researching market conditions, analyzing data, and supporting marketing and sales strategies to help drive business growth and analyze competitive activities within the organization.
Responsibilities
- Forecast and track marketing and sales trends, analyzing collected data
- Conduct research on consumer opinions, marketing strategies, and competitor activities
- Devise and evaluate methods for collecting data, such as surveys and polls
- Gather and analyze data on competitors’ prices, sales, and marketing methods
- Measure the effectiveness of marketing, advertising, and communication programs
- Collaborate with sales, SCM, marketing, and other teams to develop strategies and support campaign development
- Support administrative tasks such as data entry, developing sales strategies, and coordinating internal communications
Qualifications
- Bachelor's degree in marketing or equivalent training required
- 2-4 years related experience required
- Proficiency in Excel, PowerPoint, and MS Office tools
- Strong analytical skills with the ability to process multiple data inputs
- Effective verbal and written communication, negotiation, and interpersonal skills
- Ability to work independently and manage time effectively
- Basic knowledge of principles for marketing, promoting, and selling products or services
We thank all applicants for their interest. However, only those qualified individuals who closely meet the qualifications of the position will be contacted. The details of the position are only a summary, other duties may be assigned as necessary.
Background Check and Drug Screen may be required.
Pay range is not a guarantee of compensation or salary, as final offer amount may vary based on factors including but not limited to experience and geographic location. Talascend also offers a variety of benefits including: health and disability insurance, 401(k), EAP, paid time off, and company-paid holidays. The specific programs and options available to an employee may vary depending on date of hire, plan requirements, schedule type, and client work site mandates.
Talascend is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.